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盛麗慧
姓名:盛麗慧
E-mail:msheng@mail.ntust.edu.tw
研究室:MA515    
辦公室電話:3285
實驗室:MA-402 全球行銷創新實驗室
office_hours:三 18:00-19:00 Wed, 四 13:00-14:00 Thur
最高學歷:美國明尼蘇達大學博士
研究範疇:國際行銷、跨國企業新產品創新、行銷創新、全球企業管理、高科技與網路行銷、Disruptive Innovation、 Born Global(BG)、Born-Again Global(BAG)、Re-Born-Again Global (RBAG)。
講授課程:國際行銷、全球行銷創新、高科技行銷、行銷管理、創意與管理、電子商務與網路行銷
現任:臺灣科技大學企業管理系專任教授
年份 論文名稱
2021 The digitalization of micro, small, and medium sized enterprises (MSMEs): An institutional theory perspective, Journal of Small Business Management, in press. with Fauzi, A. A. (SSCI)
2021 Do types of images matter? Inspecting the power of images towards online consumer behavior on Instagram. Journal of Research in Interactive Marketing, 2021 (SSCI)
2021 Ride-hailing apps’ continuance intention among different consumer groups in Indonesia: The role of personal innovativeness and perceived utilitarian and hedonic value, Asia Pacific Journal of Marketing and Logistics, in press, with Fauzi, A.A. (SSCI, Q2 in Managememt)
2020 Toward Business Process Innovation in the Big Data Era: A Mediating Roles of Big Data Knowledge Management, Journal of Big Data, 2020, 8(6): 464–477, with Saide, S. (SCI, IF:3.6)
2020 Knowledge exploration–exploitation and information technology: Crisis management of teaching–learning scenario in the COVID-19 outbreak, Technology Analysis & Strategic Management, 2020, in press, with Saide, S. (SSCI)
2020 Dynamic capabilities for smart manufacturing transformation by manufacturing enterprises, Asian Journal of Technology Innovation, 2020, 28(3), 403-426 with Lin and Wang. (SSCI)
2020 To assess smart manufacturing readiness by maturity model: A case study on Taiwan enterprises. International Journal of Computer Integrated Manufacturing, 2020, 33(1), 102-115. with Lin and Wang (SCI)
2019 Impact of subsidiaries cross-border knowledge sharing and social capital on MNE’s exploratory and exploitative innovation. Journal of International Management, 25(4), 1-16 (SSCI, IF:3.8), 2019, with Hartmann.
2019 Sheng, M. L. (2019). Foreign tacit knowledge and a capabilities perspective on MNEs’ product innovativeness: Examining source-recipient knowledge absorption platforms,International Journal of Information Management, in press (SSCI, Impact Factor: 8.2 in 2019, Top two(2%) in Marketing in 2019 ).
2017 Sheng*, M. L. (2017). A dynamic capabilities-based framework of organizational sensemaking through combinatorial play towards exploratory and exploitative product innovation. Industrial Marketing Management, 65, 28-38.【SSCI , Impact Factor 3.678 in 2017, 37/209 =17% in Management in 2017 JCR; 13/157 =8% in Marketing (CiteScore Rank 2017)】
2016 Sheng*, M.L. and Chien, I. (2016). Rethinking organizational learning orientation on radical and incremental product innovation in high-tech firms. Journal of Business Research, 2302-2308. 【SSCI, Impact Factor 3.354 in 2016; 30/121=25% in Business in 2016 JCR; Top 8% (12/150) in Marketing (CiteScore Rank 2016)】
2016 Hartono, R., and Sheng*, M. L. (2016). Knowledge sharing and firm performance: The role of social networking site and innovation capability. Technology Analysis and Strategic Management, 335-347. (SSCI, IF in 2016: 1.273)
2015 Sheng*, M.L. and Hartono, R. (2015). An Exploratory Study of the Knowledge Creation and Sharing in Online Community: A Social Capital Perspective. Total Quality Management & Business Excellence, 26(1), 93-107. (SSCI, IF in 2015: 0.896)
2015 Sheng*, M.L., Hartmann, N., Chen, Q., and Chen, I. (2015). The synergetic effect of multinational corporation management’s social cognitive capability on tacit-knowledge management: Product innovation ability insights from Asia. Journal of International Marketing, 23(2), 94-110. 【SSCI, Impact Factor 3.25 in 2015; 17/120 = 14% in Business in 2015 JCR; Top 6% (9/147) in Marketing (CiteScore Rank 2015); Top 4.8% (15/309) in International Management (CiteScore Rank 2015); Top 4% (22/521) in Economics and Econometrics (CiteScore Rank 2015)】
2014 Lin, Y.F., Sheng, L.H., Wu, M.Y. (2014). A study of renal function influenced by integrating cloud-based manometers and physician order entry systems. Journal of the Chinese Medical Association, 77(12), 642-647. (SCI, IF in 2014: 0.845)
2014 Lin, W., Huang, J.L. Sheng, M.L.(2014). How the organizational goals affect knowledge management. International Journal of Management, Knowledge, and Learning, 3(1), 3-22. (Leading article, EI)
2013 Lin, Y. F., Lin, Y.M., Sheng, L.H.,(2013). First drive-through pharmacy services in Taiwan. Journal of the Chinese Medical Association, 76(2), 37-41. (SCI, IF in 2013: 0.889).
2013 Sheng*, M.L., Chang, S.Y., Teo, T., and Lin, Y.F.(2013). Knowledge Barriers, Knowledge Transfer, and Innovation Competitive Advantage in Healthcare Settings. Management Decision, 51(3), 461-478. (SSCI, Impact Factor in 2013: 1.302) (Highly Downloaded Article)
2012 Sheng*, M.L. and Teo, T. (2012). Product Attributes and Brand Equity in the Mobile Domain: The Mediating Role of Customer Experience. International Journal of Information Management, 32 (2), 139-146. (SSCI, Impact Factor in 2012: 1.84 12/85=14% Q1 in 2012 JCR)
2012 Sheng*, M.L. (2012). Utilitarian and Social Dual Presence in Web 2.0 Services. Total Quality Management & Business Excellence, 23(8), 875-890. (SSCI, Impact Factor in 2012: 0.889)
2011 Sheng*, M.L., Hsu, C.L., and Wu, K.C.(2011). The Asymmetric Effect of Online Social Networking Attribute-level Performance on Behavioral Intention.: Industrial Management & Data Systems, 111 (7), 1065-1086. (SCI, Impact Factor in 2011: 1.472)
2005 Sheng, M. L. (2005). The Wired Mother. Technovation, 25, 1071-1077. (SSCI)
年份 論文名稱
2019 Innovation, Entrepreneurship, and knowledge Academy Conference, June 11-13, Verona, Italy.
2018 American Marketing Associaton Academy Conference, Boston, USA.
2017 American Marketing Association Academy Conference, San Francisco, USA.
2015 American Marketing Association Academy Conference, Chicago, USA.
2014 INFORMS, San Francisco, California, USA
2013 INFORMS, Minneapolis, Minnesota, USA
2012 Global Entrepreneurship Innovation Management Conference, Valencia, Spain.
年份 書名 作者
2005 Global Integrated Supply Chain Implementation: The Challenges of E-procurement. In B. Unhelkar & Y. Lan (Eds.), Global Integrated Supply Chain Systems: Analysis and Design (pp. 83-96). Idea Group Publishing: PA, USA. Sheng, M.L.
年份 計畫名稱 計畫類別 職稱
109 MOST 109-2410-H-011-009-MY2
109 科技部 第 58 屆 科學與技術人員國外短期研究 MOST109-2918-I-011-006
107 Most107-2410-H-011-009-MY2
年份 學校/經歷
2014 Visiting Scholar, University of California, Berkeley, USA, 2014-2015
2006 Visiting Scholar, Peking University, China
2005 Visiting Scholar, Beijing Foreign Studies University, China
2003 Assistant Professor , Hamline University, 2003-2008
年份 事由
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